About April

Peak Performance Optimizer

Hi! I’m April Ria Qureshi 

I coach and train motivated high-performance leaders who want to reach their full potential in business and life with proven results. I’ve worked with team leaders, entrepreneurs, and executives in the sport and fitness, non-profit, health, professional services, and finance industries as a coach, trainer, mentor, and leader. I’m a business and life coach who’s mastered the art of neuroscience coaching strategies for peak performance. I teach and practice yoga, meditation, and aikido for wellness and to establish a deeper meaning in life. I love inspiring others from the stage with engaging talks. I write and share the going’s on in my brain through articles and award-winning books.


My mission is to empower 1,000,000 business leaders with the skills and confidence to optimize their whole-brain, whole-heart effectiveness for performance, innovation, and resilience in business and life.

Using the latest in neuroscience coaching strategies I help leaders and teams articulate a compelling vision, develop a growth mindset and strengthen resilience for innovation, productivity, and wellbeing. 

Helping leaders in both individual and team environments make critical connections that align with personal, stakeholder and organizational goals.


I’m passionate about creating a successful coaching relationship built on trust, integrity, and creativity by leveraging strengths into measurable results.


My mission in life is to uplift human consciousness, one intentional conversation at a time, transforming our challenges in business and life into a path for growth. 

satisfied clients

business & self development books

cups of coffee

hours in the dojo


Leadership Coaching
Team Coaching
Neuroscience Coaching Strategies
Corporate Speaking and Training
Virtual Speaking and Training
Mission, Vision, and Values Development
Emotional Resilience Training
Emerging-Leader Development
Manager-to-Leader Development
Mindfulness and Meditation Wellness Strategies
Corporate Retreats

Ready to take your leadership to the next level?


  • Professional Certified Coach (PCC), International Coach Federation
  • Erickson Certified Professional Coach (ECPC), Erickson Coaching International
  • Group and Team Coaching Foundations, University of British Columbia Continuing Education 
  • 4 Dimensions of Emotional Intelligence® for Performance, PositivePsycholgy.com 
  • Realizing Resilience, PositivePsycholgy.com
  • Introduction to Positive Psychology, PositivePsycholgy.com
  • Small Business Development, Langara College
  • Advanced Register Yoga Teacher (RYT500), Yoga Alliance
  • Advanced Yoga Nidra Certified Meditation Facilitator, Amrit Yoga Institute
  • I AM Yoga Nidra Kids Meditation Facilitator, Amrit Yoga Institute
  • 3rd Black Belt Aikido, Aikikai International
  • Award-winning Entrepreneur, Book Author, Marketer, and Sales Agent


  • Tough Mudder, Whistler
  • Sunshine Coast Business Award of Distinction Peter Thompson Rising Star
  • Amazon best-selling co-author
  • Constant Contact All-Star, Top 10 Percent Driving Powerful Email Marketing Results
  • Top 10 Percent of Sales (5 years), Real Estate Board of Greater Vancouver, Medallion Club Team Member 
  • Top 10 Quady Dessert Wine Competition 

Giving Back

Board Of Directors, VP and Sponsorship

International Coach Federation Vancouver Chapter

Coordinator of Giving

100 Women Who Care Sunshine Coast

Group Meditation Facilitator

Mindful Leader

Board of Directors

Shohei Juku Aikido Canada

Youth Soccer Coach

Sunshine Coast Soccer Association 

Parent Volunteer

Gibsons Elementary School

Powerful questions are a catalyst for internal awareness and transformational change. I collect powerful questions like seashells and use them at work and in my personal life to bring depth to my conversations and spark emotional connections with people.

Memberships and Associations

erickson coaching international - ECPC badge
erickson coaching international - ECPC badge

I’m a passionate gen-Xer

and expert-level Pong player (Christmas 1979 Bother-Sister Challenge Champion!) who values freedom and trust.


Things I love:

  1. Fast cars
  2. Bare feet
  3. Historical novels
  4. Nature
  5. Champagne
  6. Blank notebooks
  7. Daily meditation
  8. Gangsta rap
  9. Family dinner
  10. Beach fires

Let’s connect!

I’m obsessed with empowering courageous leaders to direct their energy toward its unique and highest purpose, one intentional conversation at a time. The world needs more courageous leaders. That’s where you come in.

Find Resilience From Reaction

A free resource to help you master the skills you need to build emotional intelligence and self-awareness to be resilient in any situation.

    Leading with 💜 in Sunshine Coast, Canada